Daniel Patrick
Master ad creative and refined targeting drove a 15% AOV increase and 13% jump in media efficiency for a luxury fashion brand.
Discipline
Paid Media & Creative
Services
Headline Result
6.21x ROAS peak months
The Challenge
A luxury fashion brand with high customer lifetime value needed to translate that potential into paid media performance — without diluting the brand's premium positioning.
Our Approach
We built Master Ads tailored to a luxury audience, refined targeting and placements to boost Media Efficiency Ratio (MER), and used upsells and bundles to increase average order value.
Performance Improvement
Peak ROAS
AOV increase YoY
MER increase YoY
Creative system
