Clocks & Colors
28% INCREASE IN AOV YEAR-OVER-YEAR
One-click upsells and LTV-focused product strategy turned casual buyers into loyal, higher-spending customers.
The Challenge
A jewelry brand with a distinctive, story-driven identity needed its digital presence to match — growing sales, order value, and repeat purchases without losing what made the brand unique.
Our Approach
We built email/SMS campaigns aligned with the brand's narrative, added one-click upsells to boost first-time AOV, focused promotion on high-LTV products, and launched loyalty campaigns for returning customers.
Performance Improvement
28%
AOV increase YoY
13%
More repeat
1-Click
Upsell system
High-LTV
Product focus
