Modeled results
This ChatGPT Ads case study follows a multi-attorney family law firm offering mediation and representation.
27 retained matters at $1,111.11 media acquisition cost.
Explore ChatGPT Ads for Your Family Law FirmA family law practice needs consultations that match its service offering, budget expectations, and attorney capacity.
Ad groups by buyer question: Mediation services (40% or $12,000); Divorce representation process (40% or $12,000); Consultation preparation (20% or $6,000).
Create distinct mediation and representation pages with attorney bios, scope, service area, consultation format, and transparent initial pricing where available. State the next step clearly. Keep information requests proportionate and place detailed personal circumstances in secure intake.
Offer discreet contact preferences and neutral appointment reminders. Separate booking, attendance, engagement, and fee collection. Track consultation capacity and time to the next available appointment so campaign spend does not outpace attorney availability.
A stronger consultation process can increase the value of the same traffic.